Doc a study on customer satisfaction of honda activa in. For example, a focus on customer satisfaction can work alongside existing segmentations to support. Hondas former partner, the hero group, rules the roost with the splendour and passion brands. The customer satisfaction level depends up on the various factors, like millage, price, etc. More than 1,200 hoosiers were surveyed and we obtained responses from at least 200 people in each of the six indot districts. Customer is the king, this is all the more apt for todays business environment where, all other factors remaining more or less constant, it is the value addition to the customer that is making all the difference. With your download, get the 18 best papers relevant to this one, including 17 top related papers.
Sky 69% and virgin media 67% report higher than average satisfaction for the ease of getting through to the right. Finding the right way for a company depends on understanding your customer and on having a clear vision of the role that customer satisfaction is to play in the strategy. Project report on consumer perception towards online. Poor customer service was the problem presented before our group, tyrantasoreus wrecks. Project report on consumer buying behaviour of hero honda. It create problem that with the effect of the low cost there might be possible that the level of services are not effective enough. The data about the level of customer satisfaction were collected by using an online questionnaire the members of nokia river golf were able to respond to. Customer satisfaction is a part of customers experience that exposes a suppliers behavior on customers expectation. A study of customer satisfaction of two wheelers on yamaha. To be able do this, firms need reliable and representative measures of satisfaction.
To study the level of customer satisfaction towards bajaj a project report submitted to the. Unit 4 research project on customer satisfaction assignment. I think this will help you a lot in making you your project. The necessity for studying customer satisfaction arises because of the fact that in todays dynamic environment customers are the king and it is the customer who determines the success or failure of any business organization. Higher customer expectations are linked to lower satisfaction ratings final report 628 7. Here you find all types of mba projects download from project report mba, mca, bba research, hr, finance, marketing mba project reports thesis, dissertation, management project reports. The customer complaint analysis process is defined by using process mapping sipoc ref. Issuu is a digital publishing platform that makes it simple to publish magazines, catalogs, newspapers, books, and more online.
This satisfaction could be related to various business aspects like marketing, product manufacturing, engineering, quality of. Babasab patil, a project report on the comparison between hero. Customer satisfaction, a term frequently used in marketing, is a measure of how products and services supplied by a company meet or surpass customer expectation. A project report is an assessment of ones great skill and scribed as the water and sanitation customer perception and satisfaction survey project. It also depends on how efficiently it is managed and how promptly services are provided. Report on customer satisfaction introduction t his document is the culmination of. Reduction in followup time from 2 days per week to one day per week for resolution of complaints.
Mba final year project on customer satisfaction by rajesh. Satisfaction ratings increased for regional rail, where new rail cars and key stations upgrades came online the 2010 survey showed satisfaction increases for marketfrankford and suburban trolley after major improvements to infrastructure 2. It is the overall operation pattern to framework of project that. The project has entitled as a study on consumer buying behavior towards hero moto crop in erode. The researcher has conducted this study to find out the level of. Project report free download as powerpoint presentation. Customer satisfaction is a feeling of pleasure or disappointment resulting from comparing a products. Mba final year project on customer satisfaction projects. A study of employee satisfaction and its effects toward loyalty in hotel industry by chan soo yin chan yee fen khoo yun meng loh poh yin wong wein jack a research project submitted in partial fulfillment of the requirement for the degree of bachelor of business administration hons universiti tunku abdul rahman faculty of business and finance. Internal customer satisfaction, project report mba internal. Foe instant research factors such as looks, style, brand image, technology, time delivery of the. Project report mba, mca, mba projects, bba research, hr. Customer satisfaction can be defined in many different ways.
Abstract customer satisfaction should be the main aim of a business. The objectives of this project were to assess consumer conceptualisations and understandings of. Improve customer complaint resolution process using six sigma. The overall customer satisfaction ratio the global score in the last picture can be the arithmetic average of the csrs calculated for each pmc manager assuming that for the project. This research analyses the satisfaction of the customer towards two wheelers. Abstractthis research paper has to discover the customer satisfaction level towards the product quality and services of hero honda bike brand. Factors affecting customer satisfaction is of worth importance in order to know the reasons or the factors which are responsible to create satisfaction among customers for a particular brand.
The setting of mba final year project on customer satisfaction objective is the corer stone of a systematic study. Customer satisfaction does have a positive effect on an organizations profitability, satisfied customers form the foundation of any successful business as customer satisfaction leads to. It is essential for businesses to effectively manage customer satisfaction. Project on customer satisfaction on fastrack watches by sayed. View assignment masters of construction management project. Customer first has to pay rs 10,000 as lump sum and then he will get a membership card with rs 12,000 loaded on it. This concept requires conformance to the requirements to ensure that the project produces the output that it is expected to create. Dec 14, 2016 mba final year project customer satisfaction 1. A read is counted each time someone views a publication summary such as the title, abstract, and list of authors, clicks on a figure, or views or downloads the fulltext. A project report on customer awareness and effectiveness of hero honda passport program mba, author.
Project on employee satisfaction survey doc download. In project management, customer satisfaction is part. Executive summary it was in 1970 that sanjay gandhi envisioned the manufacture of maruti which is known popularly as the peoples car it is maruti which is known to give wheels to the nation. Customer can shop for rs 1,000 per month for 12 months. Quality of customer service report 20 5 media relating to the courtesy of advisors, keeping consumers informed of progress and logging details accurately, and an improvement for bt on offering goodwill payments. Indias top two wheelers manufacturers by volume, hero moto corp. This is a research report on project on customer satisfaction on fastrack watches by sayed arif in marketing category. As people want increase their standard of living, the production and usage of two wheelers have also substantially increased.
Introduction customer satisfaction, a business term, is a measure of how products and services supplied by a company meet or surpass customer expectation. This thesis also analyzes the factors that have impact on customer satisfaction and result in customer loyalty. Project report entitle customer satisfaction of after sales service at. The study on consumer buying behavior towards the purchase of motorcycle is very essential to launch new product. This report outlines our teams thought processes, critical. In the research project on customer satisfaction assignment the wizz air is rendering low cost services to the customer and with this fact there is a problem raised with related to customer satisfaction. The study will be fruitful one when the basis laid down is a concrete one they represent the desired solution to the problem and help in proper utilization of opportunities. The reduction of customer complaint resolution time will result in the following benefits 1. The main objectives of thesis to analysis the market potential towards purchasing of motor cycle. Each report is customized to the individual organization highlighting the pmos most pressing needs.
Managing the customer satisfaction in construction projects. A project report on customer awareness and effectiveness of hero. Apr 03, 2012 the following report documents details of poor customer service experiences and the effects thereof, as well as possible solutions. Easily share your publications and get them in front of issuus. The commissioner of this thesis was karolina lassfolk operational director, trivsel. Search and upload all types of project on customer satisfaction on fastrack watches projects for mbas on. A study on customer satisfaction for fastrack watches project report submitted by belli p k s2 mba under the supervision of asst prof. A project report on customer satisfaction survey of maruti.
Improve customer complaint resolution process using six. Customer satisfaction on hero motocop ltd after split with honda. Improving service delivery in government with lean six sigma of recommendations. It is seen as a key performance indicator within business and is part of the four of a balanced scorecard. Displayreporting, linking customer satisfaction with other measures and using customer satisfaction measures in c ontracting, and appendices containing examples and related materials including rfps, spanish language translations of surveys, and sample reports. This is deepa mathur, i have also done my project on employee satisfaction. The importance of customer satisfaction diminishes when a firm has increased bargaining power. Customer satisfaction and consumer loyalty 1 a research proposal. Download as docx, pdf, txt or read online from scribd.
There are various parameter on which you can do you survey like. The project is all about measuring the customer satisfaction in hero motors. Pdf a study on consumer satisfaction of two wheeler bikes. Complete the diagnostic program to get the data you need to start your. A study of customer satisfaction of two wheelers on yamaha priyanka jain 1accf, amity university, noida, up abstract. Customer satisfaction is addressed as a strategic business development tool.
Customer satisfaction is all about understanding, defining, evaluating and managing customer requirements so that their expectations are satisfied thus the name. A summer trining report on customer satisfaction towards hero. Report on customer satisfaction bldg54 project applications in building introduction his document is the culmination of considerable effort by the masters of construction management students in the project applications in building subject. The following report documents details of poor customer service experiences and the effects thereof, as well as possible solutions. The surveys and other materials are meant to be used as examples. Project report on a study on the customer satisfaction toward the purchase of samsung smart phones submitted by abstract customer satisfaction should be the main aim of a business. A report of research carried out by tnsbmrb and ghk consulting ltd. Customer satisfaction project management knowledge.
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